SEO Specialist

Robusta Studio

Employer Active

Posted on 15 Dec

Experience

3 - 6 Years

Job Location

Egypt - Egypt

Education

Any Graduation()

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities


Key Responsibilities Keyword Research & SEO Strategy
  • Conduct continuous keyword research across Motor, SME Health, Pet, Travel, Home, Domestic Worker, and Income Protection products.
  • Identify long-tail opportunities, seasonal trends, and competitive gaps.
  • Create SEO content briefs aligned with search intent and funnel stages.
On-Page SEO
  • Optimize meta titles, meta descriptions, headers, internal linking, and on-page content structure.
  • Review and improve existing landing pages to enhance rankings and conversion rates.
  • Partner with content and product teams to ensure SEO best practices are applied to all new pages.
Technical SEO
  • Run regular technical SEO audits covering crawlability, indexation, Core Web Vitals, and site architecture.
  • Work closely with engineering teams to improve page speed, mobile responsiveness, schema markup, and overall site performance.
  • Identify and resolve technical issues such as broken links, redirect loops, sitemap errors, and canonicalization problems.
SEO Monitoring & Reporting
  • Monitor SEO performance on a daily and weekly basis using GA4, Google Search Console, and SEO tools.
  • Prepare monthly SEO performance reports including keyword rankings, organic traffic trends, and insights.
  • Conduct competitor benchmarking and provide proactive optimization recommendations.

Desired Candidate Profile

  • 3+ years of experience in SEO (agency or in-house).
  • Strong hands-on experience in keyword research, on-page SEO, and technical SEO.
  • Proficiency with SEO tools such as Google Search Console, Ahrefs or Semrush, Screaming Frog, and PageSpeed Insights.
  • Ability to translate SEO insights into clear, actionable recommendations.
Nice to Have
  • Basic knowledge of HTML and CSS.
  • Experience optimizing high-performing landing pages.
  • Background in fintech, insurance, or e-commerce environments.

Company Industry

Department / Functional Area

Keywords

  • SEO Specialist

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