Social Content Manager - Maybelline Loreal

Employer Active

Posted 5 hrs ago

Experience

1 - 7 Years

Education

Any Graduation

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

DRIVES PAID MEDIA & PERFORMANCE

  • Develop paid social strategies across key platforms and fit all formats.
  • Analyze Influencers campaign performance


CONTENT AMPLIFICATION

  • Conceptualize and overseestrong> the influencer creation of engaging content.
  • Social Pages: oversee the social media calendar and ensure content aligns with brand identity
  • Identify high-performing organic content and strategically amplify it through paid promotion, expanding reach and maximizing engagement.


PERFORMANCE-DRIVEN CAMPAIGN MANAGEMENT

  • Manage always-on Influencer content media budgets to ensure efficient allocation.
  • Paid creator relationship.
  • Continuously track, analyze, and report on influencer campaign performance metrics, identifying key trends and areas for improvement.
  • Use data-driven insights to inform campaign adjustments and drive superior results.


KPIs:

  • Reach & Impressions
  • Engagement Rate
  • Share of Influence, views, engagement and mentions
  • Cost-Per-Click (CPC) & Cost-Per-Acquisition (CPA)


Skills

  • Community management
  • Makeup landscape knowledge (competition, viral products/viral trends/ infleuncers landscape )
  • Social media trends activation
  • Brand equity communication
  • Consumer profiling
  • Digital platform and tech ecosystem
  • Social listening techniques
  • Arabic speaking must

Keywords

  • Social Content Manager - Maybelline

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