Social Media Content Creator

Paradigm Solutions

Location: Alexandria

Type: Full time - Onsite

Overview:

As a Content Creator at PSdigital you will be responsible for creating, editing, and publishing high-quality content across the company's key platforms. You will work closely with our Design Unit to develop content strategies, create engaging and compelling content, and serve as the voice of the brand on social media. This is a dynamic role that requires strong strategic thinking, copywriting, creative, and analytical skills.

Key Responsibilities:

• Conduct market research to identify client preferences and potential market opportunities.
  
• Create engaging content for all major social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube
• Develop a content calendar and strategy aligned with the company's broader marketing initiatives
• Write, edit, and proofread social media posts, captions, and other written content
• Stay up to date with the latest social media best practices and technologies
• Collaborate with cross-functional teams to coordinate social media initiatives
• Brainstorm and ideate creative social media concepts and campaigns
• Ensure brand voice and messaging consistency across all social platforms
• Analyze content performance and provide insights to optimize future content

Requirements:

• Bachelor's degree in marketing or equivalent degree.
  
• Proven experience as a Social Media Content Creator or similar role
• Strong portfolio showcasing your social media content creation skills
• Excellent writing, editing, and proofreading skills
• Excellent written and verbal communication skills with a strong command of English
• Creative mindset and the ability to think outside the box
• Knowledge of social media platforms, algorithms, and best practices
• Strong organizational and time-management skills
• Ability to work both independently and as part of a team
• Knowledge of graphic design, video editing, and content creation tools a plus