Social Media Content Specialist

Meptico SAL (Zouk Mosbeh)

Employer Active

Posted 7 hrs ago

Experience

2 - 4 Years

Job Location

Lebanon - Lebanon

Education

Bachelor of Arts(Communication)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Job Duties:

  • Create and capture casual recipe video shots, ensuring a natural, engaging for social media platforms.
  • Develop and execute a monthly content calendar aligned with brand objectives
  • Plan and conceptualize engaging recipe-based video content (Reels, TikTok, Shorts)
  • Identify trends, formats, and opportunities to keep content relevant and competitive
  • Collaborate with the creative team (chef, videographer, designer, editor) to produce high-quality content
  • Define content themes, storytelling approach, and visual direction
  • Write or guide captions, call-to-actions to maximize engagement
  • Monitor social media performance and analyze KPIs (reach, engagement, views, conversions)
  • Optimize content strategy based on insights and platform algorithms
  • Ensure brand consistency across all content and platforms
  • Stay updated on social media trends, tools, and best practices

Desired Candidate Profile

Qualifications:

  • Bachelor s degree in Marketing, Communications, or a related field
  • 2 4 years of experience in content strategy or social media management
  • Strong understanding of social media platforms (Instagram, TikTok, YouTube)
  • Experience in food, recipe, or lifestyle content is a plus
  • Excellent creative thinking and storytelling skills
  • Ability to analyze data and translate insights into actionable strategies
  • Strong communication and team collaboration skills

Company Industry

  • FMCG
  • Foods
  • Beverages

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Social Media Content Specialist

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Meptico SAL (Zouk Mosbeh)

https://www.hirelebanese.com/jobdetails.aspx?id=280136

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