Social Media Coordinator

British University of Eg...

Support marketing campaigns, events social media coverage, and announcements with relevant social media posts and content.

• Create and edit engaging social media content, including short videos filmed on mobile devices.
• Assist in planning and scheduling social media posts to support visibility, engagement, and follower growth.
• Monitor social media trends and activities to identify ideas for content improvement.
• Ensure daily posts and communications follow brand guidelines and tone of voice.
• Maintain and update the social media content calendar, coordinating with design and content teams.
• Handle day-to-day interactions on social media, responding to comments, messages, and mentions professionally and in a timely manner.
• Escalate sensitive inquiries or issues to the responsible team members when required.
• Track engagement metrics and assist in monitoring progress against marketing goals.
• Collaborate with communications and creative teams to ensure alignment across channels.
• Undertake any additional duties as assigned by the line manager