Social Media Manager

Minlo

Tasks and Duties:

• Social Media Strategy and Planning:
• Develop and manage the brand s social media calendar aligned with the overall brand strategy.
• Create and plan engaging posting ideas for all platforms based on core concepts and marketing objectives.
• Schedule posts across social media platforms according to the approved plans and strategy.
• Audience Engagement and Interaction:
• Supervise communication with followers and audiences, ensuring consistent and professional engagement.
• Monitor and manage customer reviews, ensuring timely and appropriate responses to maintain a positive brand image.
• Oversee consumer interactions by responding promptly to comments, messages, and reviews across all channels.
• Content Management and Platform Oversight:
• Manage and support all social media platforms, including Facebook, Instagram, LinkedIn, email, TikTok, and others, as per the platform-specific strategy.
• Maintain and update pages with relevant content while ensuring alignment with sentiment analysis and audience trends.
• Reporting and Analytics:
• Generate and deliver consistent reports on social media performance weekly and monthly.
• Track and analyze content performance, sentiment, and audience feedback to provide actionable insights.
• Brand & Creative Alignment:
• Collaborate with the content and design teams to create captions and visuals that align with the brand persona and seasonal themes.
• Ensure a consistent and cohesive brand image across all digital platforms.
• Assist in brainstorming and creating engaging captions and ideas in collaboration with the content and design teams to align with campaigns and seasonal activities.

Working Locations and Conditions:

• On site at minlo's HQ at New Nozha , from Sunday to Thursday.