Social Media Manager

Saudi Pro League (SPL)

Operational Responsibilities:

• Day-to-day management of the English content unit consisting of social media specialists.
• Work closely with the Digital Content Director and Digital Strategy Director in implementing digital strategies to maximize reach and monetization across social channels.
• Produce comprehensive content calendars including campaigns, match coverage and daily content across English social media channels.
• Oversee the production of social content, including video, graphic, text and image-based content across SPL digital channels and campaigns.
• Stay up to date with the latest social media best practices and technologies.
• Oversee efficient and engaging live coverage of Roshn Saudi League matches.
• Develop community management guidelines and approach for English accounts.
• Develop reactive content approach across football and other trending topics to ensure SPL remains at the heart of the conversation on social.
• Optimize use of SPL s automated graphics, video production and publishing tools to enrich social content during matchdays and non-matchdays.

Knowledge & Skills:

• Native level grasp of English language and terminology.
• Thorough understanding of main social media platforms and content types.
• Up-to-date knowledge of latest trends across entertainment and other topics on social media internationally.
• Excellent communication skills
• Analytical and multitasking skills
• Excellent grasp of various tools including social media publishing tools, basic design automated and semi-automated tools, basic mobile photo editing tools and others needed in day-to-day operation of social media channels.
• Solid understanding for football content, fan culture and Saudi culture.
• Excellent knowledge of Microsoft Excel and ability to organise content plans.
• Ability to manage, develop and guide teams of young social media specialists.
• Strong presentation skills and the ability to articulate your ideas to those around you.
• A can-do attitude and the necessary work ethic to handle the fast pace and sometimes unforgiving nature of the industry.