Social Media Specialist

Gazelle Envelope Manufac...

Develop, implement, and manage social media strategies to enhance brand visibility and engagement across platforms.

• Create, curate, and schedule compelling content tailored to target audiences, including posts, images, videos, and stories.
• Monitor, analyze, and report on social media performance metrics, providing actionable insights for continuous improvement.
• Engage with followers, respond to comments and messages promptly, and foster a positive online community.
• Collaborate with marketing, design, and production teams to align social media campaigns with overall business objectives.
• Stay up-to-date with the latest social media trends, tools, and best practices to ensure innovative and effective campaigns.
• Manage paid social media advertising campaigns, including budget allocation, targeting, and performance tracking.
• Coordinate influencer partnerships and user-generated content initiatives to expand brand reach.
• Ensure all social media content adheres to brand guidelines and maintains a consistent voice and tone.
• Support crisis communication efforts and manage reputation across digital channels as needed.

• 1-2 years of proven experience in social media management or digital marketing roles.
• Strong understanding of major social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Excellent written and verbal communication skills in English.
• Demonstrated ability to create engaging content and manage multiple social media accounts.
• Experience with social media analytics tools and reporting.
• Creative mindset with strong attention to detail and visual storytelling abilities.
• Ability to work effectively in a fast-paced, office-based environment.
• Strong organizational and time-management skills.
• Collaborative team player with a proactive approach to problem-solving.
• Familiarity with paid social media advertising and campaign management is a plus.