Social Media Specialist

Confidential Company

Employer Active

Posted 22 min ago

Experience

4 - 9 Years

Job Location

Sharjah - United Arab Emirates (UAE)

Education

Bachelor of Arts(Communication, PR/Advertising)

Nationality

Any Arab National, Any European National

Gender

Any

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • Oversee the day-to-day management of social media platforms, including Facebook, Instagram, Twitter (X), LinkedIn, and other relevant channels, ensuring consistent and on-brand content.

  • Develop, write, and design compelling content for social media posts, blogs, emails, and other digital marketing materials.

  • Create and maintain a content calendar, ensuring timely scheduling and posting aligned with marketing strategies and business objectives.

  • Develop and execute paid social media campaigns to drive reach, engagement, and conversions.

  • Assist in organizing and supporting online campaigns, promotions, and product launches.

  • Engage with followers and customers across social media platforms, responding to comments and messages in a timely and professional manner.

  • Assist in managing social media crises, ensuring prompt and appropriate responses to protect the company’s reputation.

  • Monitor social media analytics, track key performance metrics, and prepare reports to evaluate campaign effectiveness and content performance.

  • Conduct competitor analysis and benchmarking to identify opportunities and improve market positioning.

  • Work closely with the marketing team to align social media activities with broader marketing initiatives.

  • Coordinate with designers and external agencies to ensure high-quality visual and multimedia content.

  • Stay up to date with the latest social media trends, tools, and best practices, and recommend strategies to improve performance and engagement.

Desired Candidate Profile

  • Bachelor's degree in Mass communication, journalism, or a related field.

  • A minimum of 4 years of experience in social media management, content creation, or digital marketing.

  • Strong understanding of social media, digital marketing, and other online communication channels Excellent writing and communication skills.

  • Strong attention to detail and creativity.

  • Experience with social media analytics and reporting tools.

  • Problem-solving Skills

  • Excellent English and Arabic communication skills both oral and written

Employment Type

    Full Time

Company Industry

  • Chemicals
  • Petrochemicals
  • Polymers
  • Industrial Gases

Department / Functional Area

  • Advertising
  • Media Planning
  • PR

Keywords

  • Content Creation
  • Brand Engagement Specialist
  • Social Media Coordinator
  • Social Media Consultant
  • Digital Marketing
  • Digital Marketing Specialist
  • Digital Content Creator

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Confidential Company