Trade Marketing Specialist

Matar Holding

Employer Active

Posted 2 hrs ago

Experience

5 - 7 Years

Job Location

Eastern Province - Saudi Arabia

Education

Any Graduation

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Accountabilities

1. Trade Marketing Strategy & Channel Development

  • Develop and execute trade marketing strategies tailored for different trade channels.
  • Drive channel growth and profitability through strategic initiatives and tailored programs.
  • Maintain superior in-store visibility, POS activation, and trade loyalty program performance.

2. Budget & ROI Management

  • Manage trade marketing budgets efficiently and ensure adherence to approved allocations.
  • Track ROI on trade activities and optimize investment performance.
  • Reduce unplanned expenses through structured planning and control.

3. Market Insights, Competitor Analysis & Reporting

  • Conduct regular competitor analysis and market intelligence to support strategic adjustments.
  • Prepare monthly/quarterly reports on trade channel performance, distribution, and market share.
  • Provide insights to senior management to support decision-making.

4. Sales Alignment & Cross-Functional Collaboration

  • Work closely with Sales to align trade marketing plans with sales targets.
  • Support execution of joint sales and marketing campaigns.
  • Collaborate with Finance, Supply Chain, Manufacturing, R&D, and other departments to ensure seamless delivery of trade initiatives.

5. Trade Engagement Initiatives

  • Manage trade loyalty programs and build strong relationships with trade partners.
  • Enhance brand presence through targeted trade events, sponsorships, and marketing promotions.
  • Increase repeat purchase rates and trade partner engagement.

6. Pricing & Forecasting

  • Conduct pricing analysis and recommend competitive pricing strategies.
  • Ensure pricing decisions support margin goals and customer satisfaction.
  • Lead sales forecasting efforts based on historical data and market trends to optimize inventory and demand planning.

7. New Product Development (NPD)

  • Conduct market research and competitor benchmarking for new or fast-moving product categories.
  • Recommend new product launches supported by pricing analysis and margin evaluation.
  • Support innovation and renovation initiatives across product categories.

Desired Candidate Profile

Qualifications

  • Bachelor s or Postgraduate degree in Sales Management, Marketing, or related field.
  • Bilingual proficiency in Arabic and English (mandatory).

Experience

  • Minimum 5 years of functional experience in Sales/Trade Marketing.
  • At least 2 years in a managerial or specialist role within the Animal Feed industry in KSA.
  • Proven experience in trade marketing, category development, and channel growth programs.

Functional & Technical Skills

  • Strong strategic mindset with proven leadership and high initiative.
  • Solid understanding of P&L drivers, financial analysis, and budget management.
  • Expertise in consumer and trade marketing, brand management, and innovation processes.
  • Knowledge of market research, media management, and channel segmentation.
  • Strong analytical, organizational, and project management skills.
  • Familiarity with Production, Supply Chain, demand forecasting, and logistics workflows.

Job-Specific Skills

  • Strong cross-functional collaboration and stakeholder engagement.
  • Creative and strategic thinker with problem-solving capabilities.
  • Ability to manage multiple projects simultaneously under tight timelines.
  • Strong presentation skills with experience in trade program execution.
  • Experience in managing budgets, team supervision, and performance appraisal.
  • Entrepreneurial mindset with ability to spot opportunities and think beyond conventional methods.

Company Industry

  • Engineering Design & Consulting

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • Trade Marketing Specialist

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Matar Holding

https://matarcompany.com/careers/job/trade-marketing-specialist/