Unit Head of Events & CSR

Tawteen

KEY RESPONSIBILITIES:

• Define and lead the annual Events & CSR strategy aligned with business objectives.
• Translate strategy into clear roadmaps, KPIs, and measurable outcomes.
• Identify opportunities to enhance market positioning and brand leadership.
• Advise senior management on partnerships and high-value initiatives.

Events Strategy & Governance

• Oversee planning and execution of all corporate, internal, and external events.
• Ensure alignment of events with brand strategy and ROI objectives.
• Establish governance frameworks, standards, and performance tracking mechanisms for all events.

CSR Strategy & Impact Management

• Develop and implement the CSR framework aligned with ESG and sustainability priorities.
• Build and manage partnerships with government entities, NGOs, and community stakeholders.
• Ensure CSR initiatives deliver measurable social, environmental, and reputational impact.

Stakeholder Management

• Own and manage key external stakeholder relationships relevant to Events and CSR.
• Represent the Bank in high-level external engagements, forums, and community initiatives.
• Strengthening institutional reputation through strategic stakeholder collaboration.

Financial Oversight

• Manage annual Events and CSR budgets ensuring optimal allocation and ROI.
• Oversee procurement processes and negotiate vendor and agency agreements.
• Ensure cost efficiency without compromising quality and brand standards.

Governance & Compliance

• Ensure full adherence to internal policies, governance frameworks, and regulatory requirements.
• Maintain transparency and proper documentation for all Events and CSR activities.
• Ensure risk management and compliance considerations are embedded in execution.

Budget and Resource Management:

• Planning the budgeting process for events and CSR projects, ensuring optimal use of resources and adherence to financial guidelines.
• Track expenses, negotiate with vendors for cost-effective solutions, and report on budget performance for each initiative.

Internal and External Communication:

• Collaborate with the Social Media and Communication team to promote events and CSR activities across various channels, including press releases, newsletters, and social media.
• Ensure all communication materials related to events and CSR initiatives are accurate, engaging, and align with the bank s brand standards.
• Utilize data analytics to assess communication effectiveness and refine strategies for greater audience engagement