About Al Baddad Zone

Albaddad Zone is the franchising and brand management arm of the Albaddad Capital group, with a strategic focus on acquiring ownership rights to international brands in the region and developing them into successful, growing businesses. Founded in Jordan in 2006, Albaddad Zone has grown its investment portfolio across multiple sectors including hospitality, entertainment, corporate services, and food and beverage, building a diverse collection of brand partnerships and owned concepts across the Middle East. From its flagship hospitality and entertainment brands to its corporate services offerings and proprietary restaurant and café concepts, Albaddad Zone continues to expand and diversify its business interests, leveraging the group's resources, regional expertise, and entrepreneurial culture to build brands that resonate with customers across the region. With a clear strategy of steady growth through brand acquisition, active management, and strategic expansion, Albaddad Zone remains committed to building a vibrant and growing portfolio of businesses that create real value for customers, partners, and the communities it serves.