Assistant Marketing And PR Manager

Raffles Hotels & Resorts

Job Description

The role is designed to deliver brand-aligned communications to support all business activities of the resort. Prior experience in managing brand and design agencies is essential. The successful candidate should have a good business acumen, while combining a solid knowledge of creative visuals, ideally with editing skills. Understanding photography, shoot schedule and brand design will be indispensable for this role.

Key Roles & Responsibilities

Reporting to the Senior Director of Marketing & PR, responsibilities and essential job functions include:

• Develop hotel brochures or any other form of collateral whether printed or digital.
• Manage photo and video shoots, conduct location scouts and site tours for media.
• Process financial documentation to secure outsourced work with agencies and other external suppliers.
• Write basic ad copy for commercial communications.
• Project manage marketing campaigns in conjunction with Spa, Food & Beverage and Sales departments to ensure profit growth and brand exposure.
• Manage the supply chain process and timelines of marketing projects.
• Serve as a brand guardian and ensure all consumer-facing communications follow the brand standards.
• Liaise with appointed agencies, supplying a written creative brief with specific brand objectives, target market and any additional information as required and ensuring that the stakeholders are kept aware of all progress.
• Proof-read all communication materials to ensure the brand s tone of voice is followed.
• Collate and develop monthly marketing reports in form of presentations.
• Design in-house collateral including flyers, menus, posters, and hotel screen banners.
• In the absence of PR and Marketing Manager, handle media requests, organize media hostings.
  
  

Qualifications

• Minimum 2 years experience in the marketing, digital or related professional area.
• Strong luxury hotel background / luxury brand background is preferred.
• Fluency in English, written and spoken.