Assistant Marketing Manager

Client of Talentmate

An Assistant Marketing Manager plays a pivotal role in supporting the Marketing Manager in executing and overseeing marketing activities and campaigns. This position requires a dynamic individual who is skilled in various marketing techniques, including digital, content, and traditional marketing strategies. As an Assistant Marketing Manager, you ll be responsible for coordinating with diverse teams, managing marketing communications, analyzing campaign performance, and participating in strategic planning. Your efforts will ensure that marketing initiatives align with the company's business goals and brand image. The role demands strong organizational skills, a creative mindset, and the ability to handle multiple projects simultaneously. A successful candidate will also possess excellent communication skills and a passion for the marketing field, driving the team to achieve set objectives efficiently.

Responsibilities

• Assist in developing and implementing comprehensive marketing strategies and plans.
• Coordinate and manage marketing campaigns across different channels and platforms.
• Collaborate with product and sales teams to ensure marketing initiatives meet business goals.
• Track and analyze the performance of marketing campaigns and report findings.
• Contribute to creating engaging content for marketing campaigns and branding materials.
• Manage the marketing calendar and ensure timely execution of marketing activities.
• Participate in market research to identify trends and opportunities for growth.
• Oversee social media strategies and monitor online engagement and feedback.
• Assist in budget management, ensuring marketing activities remain within allocated budget.
• Collaborate with external agencies and vendors to enhance marketing efforts.
• Support event planning and promotion to boost brand awareness and engagement.
• Maintain consistent communication with stakeholders to align on marketing objectives.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 2 years of experience in marketing or similar roles.
• Strong understanding of digital marketing channels and best practices.
• Excellent organizational and project management skills, with attention to detail.
• Proven ability to work collaboratively in a team-oriented environment.
• Proficiency in marketing software and tools such as Google Analytics.
• Exceptional communication, writing, and editing skills for various platforms.