B2B Content Creator

Client of Tawzef

Employer Active

Posted 21 hrs ago

Experience

3 - 6 Years

Job Location

Cairo - Egypt

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Research and Strategy

  • Translate business priorities and keyword clusters into briefs with hypotheses, sources, interview targets, and desired outcomes.
  • Primary research: interview internal experts and clients; summarize findings with pull quotes and data points.
  • Secondary research: use credible sources, statistics, and laws, with proper attribution.

Creation and Execution

  • Long form SEO articles, landing pages, case studies, brochures and one pagers, RFP and proposal copy, email drips, LinkedIn posts, and short video scripts.
  • Iterate content for persona and buyer journey stage: Awareness, Consideration, Decision.
  • Write in both Arabic and English with audience appropriate tone.
  • Package designer briefs for static and motion assets; review storyboards and cuts.

Distribution and Optimization

  • Tailor for LinkedIn Company, leadership profiles, website, blog, email, proposals, and webinars.
  • A/B test hooks, headlines, subject lines, and CTAs.
  • Track performance, report insights, and re optimize monthly.

Governance

  • Editorial calendar, status board, and SLA.
  • Style guide and terminology for Arabic and English.
Fact checking, plagiarism checks, and legal compliance guardrails.

Desired Candidate Profile

  • 3 6 years in B2B content or copywriting, preferably in HR services, recruitment, outsourcing, or SaaS.
  • Proven portfolio of SEO articles, case studies, landing pages, and short video scripts that moved business metrics.
  • Arabic native with strong English.
  • Solid grasp of Egypt s HR and employment context is a plus.
  • Tool fluency: Google Workspace, Ahrefs or Semrush, Screaming Frog, Google Analytics, Search Console, Zoho CRM and Campaigns, LinkedIn, basic Canva or Adobe Express, and AI tools for ideation and drafting.

Company Industry

  • Recruitment
  • Placement Firm
  • Executive Search

Department / Functional Area

  • Advertising
  • Media Planning
  • PR

Keywords

  • B2B Content Creator

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Client of Tawzef

https://www.tawzef.com/en/jobs/b2b-content-creator-439553000095183422