CRM Manager
Michael Page
Posted 30+ days ago
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Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Job Description
The company is a growing organisation within the retail industry, known for its commitment to delivering exceptional customer experiences. With a strong focus on digital innovation, it offers a collaborative environment for professionals seeking to impact customer engagement strategies.
Job Description
A successful CRM Manager should have:
- Collaborative and innovative work environment focused on digital strategies.
- Opportunities to impact customer engagement and loyalty initiatives.
The company is a growing organisation within the retail industry, known for its commitment to delivering exceptional customer experiences. With a strong focus on digital innovation, it offers a collaborative environment for professionals seeking to impact customer engagement strategies.
Job Description
- Develop and implement CRM strategies to improve customer retention and satisfaction.
- Analyse customer data to identify trends and opportunities for targeted campaigns.
- Collaborate with the digital team to integrate CRM tools with existing platforms.
- Monitor the performance of CRM initiatives and adjust strategies for optimal results.
- Oversee email marketing campaigns, ensuring alignment with brand objectives.
- Maintain the CRM database, ensuring data accuracy and compliance with regulations.
- Provide insights and recommendations to enhance the overall customer journey.
- Work closely with cross-functional teams to align CRM efforts with broader business goals.
A successful CRM Manager should have:
- A strong background in CRM systems and customer engagement strategies.
- Experience in the retail industry, particularly in digital-focused roles.
- Proficiency in analysing customer data and deriving actionable insights.
- Knowledge of email marketing tools and campaign management.
- Excellent organisational and project management skills.
- A keen understanding of the customer lifecycle and retention strategies.
- Familiarity with CRM database management and compliance standards.
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