Detailing & RTM Manager Reckitt Benckiser Group

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.br> Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.br> With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.br>

Elevate your career as Medical Detailing Manager with Reckitt. In this pivotal role, you'll craft strategic communication programmes that resonate with healthcare professionals, driving awareness and fostering recognition of our purpose-led brands. As a global ambassador, you'll harmonise the implementation of campaigns, bringing insights and creative dynamism to our medical marketing initiatives. Merge your expertise with our progressive ethos to shape healthcare marketing campaigns that make an impact and champion better, healthier lives for all.

• Design and implement the monthly GTM plan for the detailing team based on HCP segmentation and brand priorities.
• Ensure coverage and frequency targets are met to maximize impact on HCP engagement and recommendation.
• Own all medical detailing activities in the market, ensuring compliance with Reckitt s standards and local regulations.
• Drive operational efficiency through process optimization, resource allocation, and performance tracking.
• Lead, coach, and develop the detailing team to achieve excellence in execution.
• Monitor team performance and provide actionable feedback to enhance productivity and effectiveness.
• Ensure best-in-class detailing communication materials are developed and deployed.
• Collaborate with marketing and medical teams to maintain scientific accuracy and brand consistency.
• Track and analyze detailing KPIs, including call quality, coverage, frequency, and impact on HCP recommendation.
• Provide insights and recommendations to senior management for continuous improvement.
• Work closely with cross-functional teams (Marketing, Medical Affairs, Sales) to align detailing strategies with overall business objectives.
• Maintain strong relationships with key HCPs and opinion leaders to support brand advocacy

Data analysis, clinical data interpretation, Global Medical Affairs, Consumer behaviour, Stakeholder relationship management; Customer relationship management, Key account management; Strategic partnership, Customer value maximisation, Financial accumen, Strategic Selling; Influencing, Storytelling, Negotiation skills, Digital activation to HCPs, Digital strategy; Channel strategy, Medical Sales; Clinical sales knowledge, Medical Marketing, Capability building, Global Medical Affairs, Clinical Management.