Digital Marketing & SEO Executive - Deira (Dubai)
Confidential Company
Posted 30+ days ago
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Any Nationality
Gender
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Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
- Develop and execute SEO strategies to improve organic search rankings, driving qualified traffic to our website and landing pages.
- Conduct comprehensive keyword research, competitive analysis, and technical SEO audits to identify opportunities and optimize content.
- Manage and optimize on-page and off-page SEO elements, including content creation, link building, and website structure.
- Oversee and analyze website performance using tools like Google Analytics, providing insights and recommendations for improvement.
- Manage and optimize paid advertising campaigns (PPC) on platforms such as Google Ads, ensuring strong ROI and budget management.
- Create and curate engaging content for various digital channels, including blog posts, social media updates, and email marketing campaigns.
- Monitor social media channels, engaging with followers, and building brand awareness and online reputation.
- Collaborate with the marketing team to develop and implement integrated digital marketing campaigns.
- Stay up-to-date with the latest trends and best practices in digital marketing and SEO, and proactively implement new strategies.
- Prepare regular reports on campaign performance, providing actionable insights and recommendations to improve results.
Desired Candidate Profile
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience (2+ years) in digital marketing and SEO, preferably in the Dubai market.
- Strong understanding of SEO principles, including on-page and off-page optimization techniques.
- Experience with keyword research tools (e.g., SEMrush, Ahrefs) and web analytics platforms (e.g., Google Analytics).
- Proficiency in managing PPC campaigns on Google Ads and other platforms.
- Excellent written and verbal communication skills in English; Arabic is a plus.
- Familiarity with content management systems (CMS) such as WordPress.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Creative and innovative thinker with a passion for digital marketing.
- Ability to work independently and as part of a team, managing multiple projects simultaneously.
Employment Type
- Full Time
Company Industry
Department / Functional Area
Keywords
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Confidential Company
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