Digital Marketing & SEO Executive - Deira (Dubai)

Confidential Company

Posted 30+ days ago

Experience

2 - 8 Years

Education

Any Graduation

Nationality

Any Nationality

Gender

Any

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • Develop and execute SEO strategies to improve organic search rankings, driving qualified traffic to our website and landing pages.
  • Conduct comprehensive keyword research, competitive analysis, and technical SEO audits to identify opportunities and optimize content.
  • Manage and optimize on-page and off-page SEO elements, including content creation, link building, and website structure.
  • Oversee and analyze website performance using tools like Google Analytics, providing insights and recommendations for improvement.
  • Manage and optimize paid advertising campaigns (PPC) on platforms such as Google Ads, ensuring strong ROI and budget management.
  • Create and curate engaging content for various digital channels, including blog posts, social media updates, and email marketing campaigns.
  • Monitor social media channels, engaging with followers, and building brand awareness and online reputation.
  • Collaborate with the marketing team to develop and implement integrated digital marketing campaigns.
  • Stay up-to-date with the latest trends and best practices in digital marketing and SEO, and proactively implement new strategies.
  • Prepare regular reports on campaign performance, providing actionable insights and recommendations to improve results.

Desired Candidate Profile

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience (2+ years) in digital marketing and SEO, preferably in the Dubai market.
  • Strong understanding of SEO principles, including on-page and off-page optimization techniques.
  • Experience with keyword research tools (e.g., SEMrush, Ahrefs) and web analytics platforms (e.g., Google Analytics).
  • Proficiency in managing PPC campaigns on Google Ads and other platforms.
  • Excellent written and verbal communication skills in English; Arabic is a plus.
  • Familiarity with content management systems (CMS) such as WordPress.
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Creative and innovative thinker with a passion for digital marketing.
  • Ability to work independently and as part of a team, managing multiple projects simultaneously.

Employment Type

    Full Time

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Confidential Company

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