Head of Growth

Itcan

What You ll Do

• Design and execute pre-launch growth campaigns (waiting lists, referral programs, creator & brand onboarding funnels).
• Build growth loops across paid, organic, and community channels.
• Develop and manage a pipeline of creators and brands, turning early signups into advocates.
• Work with product and marketing to refine the onboarding journey based on real data and feedback.
• Track metrics like CAC, conversion rates, and viral coefficients.
• Set up automation tools (HubSpot, Typeform, Zapier, Notion, etc.) to scale growth operations.
• Own North Star metrics: waiting list growth, activation rate, and retention post-launch.

What We re Looking For

• 5 8 years of experience in growth, product marketing, or demand generation, ideally in platform or SaaS startups (bonus if in influencer marketing, adtech, or creator economy).
• Proven record of building growth from zero (pre-launch or early-stage experience is a must).
• Strong understanding of funnels, data, and experiments.
• Knows how to use storytelling and partnerships to drive signups.
• Hands-on with tools like HubSpot, Mixpanel, Webflow, Airtable, and Google Analytics.
• Entrepreneurial, analytical, and fast-moving.