Head of Trade Marketing

Client of Michael Page

Posted 30+ days ago

Experience

8 - 15 Years

Job Location

Dubai - United Arab Emirates

Education

Any Graduation()

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities


Job Description


  • Lead the annual trade marketing strategy across all channels, aligning brand objectives with customer needs to drive sell-out


  • Localize global brand and category strategies into impactful, channel-specific in-store plans and activation calendars


  • Oversee the development, production and timely deployment of POS materials, promotional tools and visibility assets


  • Collaborate with sales and key accounts to build and execute joint business plans, promotions and tailored retail programs


  • Monitor ROI and effectiveness of campaigns, ensuring commercial impact and budget efficiency


  • Act as the main point of contact for brand principals on all trade marketing matters, ensuring alignment and execution excellence


  • Lead, mentor and develop the trade marketing team while building broader internal capabilities across customer and shopper marketing



The Successful Applicant


  • 8-15 years of experience in Trade Marketing, Shopper Marketing, or Sales within FMCG - ideally with both brand and distributor exposure.


  • Proven success in in-store activation, customer engagement and retail campaign execution.


  • Strong understanding of the UAE and GCC retail landscape.


  • A commercial mindset with strong project management skills and cross-functional leadership experience.


Company Industry

Department / Functional Area

Keywords

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Client of Michael Page

https://www.michaelpage.ae/job-detail/head-trade-marketing-leading-fmcg-distributor/ref/jn-062025-6777241

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