Manager Media Rights & D2C Strategy

Esports Foundation

Global media rights support (except China)

• Support global media rights strategy development, including regional assessments, packaging logic, and deal playbooks.

• Help manage the global media rights pipeline: tracking leads, deal status, key terms, timelines, and risk/issue logs.

• Prepare negotiation materials and internal approvals (decks, business cases, benchmarks) for rights deals with broadcasters, platforms, and agencies.

• Coordinate with Broadcast, Product, Legal, and Finance to ensure all rights and obligations are understood and executable across regions.

• Support contract renewals and post-mortems, gathering learnings to feed into future cycles.

D2C product & ecosystem strategy

• Co-lead the definition of EWC s D2C value proposition (EWC freemium and premium models, passes, fantasy, loyalty, etc.), working with Product, Games, Creator, and Commercial teams.

• Translate strategic concepts into clear product requirements and implementation plans

• Work with partners and internal tech/product teams to understand feasibility, integration requirements, and operational implications for D2C features.

• Coordinate test-and-learn pilots and define how D2C products integrate into the broader EWC digital ecosystem (e.g., in-game items, creator offerings, sponsor packages).

Fan monetization business modelling & pricing

• Build and maintain financial models for D2C and fan monetization products (pricing, penetration, ARPU, revenue projections, sensitivity analysis).

• Support the design of pricing and tiering structures (freemium vs premium, bundles, regional pricing) to balance scale and monetization.

• Partner with Finance and Data teams to set KPIs and track performance of D2C and fan monetization initiatives against targets.

Project manager for monetization workstreams

• Serve as day-to-day project manager for D2C monetization streams.

• Own the cross-functional workplans, timelines, and deliverables; ensure each stream stays on track.

• Organize and run weekly working group calls and support bi-weekly steering committees, preparing agendas, pre-reads, decision logs, and follow-ups.

• Maintain a central source of truth (roadmap, trackers, risk registers) for all monetization streams and escalate issues early.

Insights, reporting & senior stakeholder management

• Consolidate performance dashboards across media rights, D2C, and fan monetization streams for leadership.

• Support preparation of steering docs, board updates, and strategic presentations.

• Provide clear, data-driven recommendations on where to double down, where to pivot, and which pilots should scale.