Marketing Manager -Food & Beverage Retail

Client of Rawaj Company for Recruitment

Leverage your strategic marketing expertise and creative vision to join a dynamic F&B company specializing in the coffee industry, based in Saudi Arabia. As a Marketing Manager, you will play a central role in driving brand awareness, customer engagement, and business growth through innovative marketing strategies across all channels.

Key Responsibilities:

Develop and implement comprehensive marketing strategies aligned with business objectives to enhance brand presence and market share

Plan, execute, and oversee marketing campaigns across digital, social media, in-store promotions, and local events

Manage the brand's digital presence, creating engaging content for social media platforms, website, and email marketing

Analyze market trends, customer insights, and competitor activities to identify growth opportunities

Manage the marketing budget effectively, ensuring campaigns deliver strong ROI

Collaborate with internal teams (Operations, Product Development) to ensure cohesive brand message and customer experience

Build and maintain relationships with media, influencers, and strategic partners

Track and report on campaign performance, using data to inform future strategies

     Qualifications & Experience:

Bachelor's degree in Marketing, Business, or a related field

Minimum 10 years of proven experience as a Marketing Manager

Experience must be specifically within F&B, retail, or hospitality sectors (specialty coffee industry experience is highly desirable)

Demonstrable experience in leading digital marketing, social media, and advertising campaigns

Excellent strategic thinking, analytical, and problem-solving skills

Creative mindset with exceptional eye for detail and brand aesthetics

Strong written and verbal communication skills in English; proficiency in Arabic is a significant advantage