Marketing Manager

EgyProperty

Key Responsibilities:

Strategic Planning: Develop and implement marketing strategies and plans to achieve business objectives.

Market Research: Conduct market research to identify trends and opportunities. Analyze consumer behavior and adjust marketing campaigns accordingly.

Experiment with a variety of organic and paid acquisition channels like pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Campaign Management: Plan and execute marketing campaigns, including digital marketing, advertising, events, and public relations.

Content Creation: Oversee the creation of marketing content, including website content, social media posts, and other marketing materials.

Budget Management: Manage the marketing budget, ensuring that all activities are cost-effective and within budget.

Brand Management: Maintain and enhance the company s brand image and reputation.

Team Leadership: Lead and manage the marketing team, providing guidance and support to achieve marketing goals.

Performance Analysis: Monitor and report on the effectiveness of marketing campaigns. Use data and analytics to measure performance and make informed decisions.

Collaboration: Work closely with other departments, such as sales and product development, to ensure alignment and support for marketing initiatives.

Skills:

Strong understanding of digital marketing and social media platforms.

Excellent written and verbal communication skills.

Proven ability to manage budgets and analyze campaign performance.

Strong leadership and team management skills.

Ability to work in a fast-paced, dynamic environment.

Software: Proficiency in marketing software (e.g., CRM tools, online analytics, Google AdWords, etc.) and Microsoft Office Suite.