Sales Officer Retail Banking

First Abu Dhabi Bank

Key Responsibilities

• Achieve monthly and annual sales and revenue objectives across assigned retail banking products.
• Focus on New-to-Bank customer acquisition while building and maintaining long-term client relationships.
• Conduct detailed field visits and prepare comprehensive customer analyses and reports.
• Leverage cross-selling opportunities to maximize revenue per customer.
• Maintain accurate and timely Daily Sales Reports for management review.

Customer Relationship Management

• Deliver exceptional customer experience during onboarding and throughout the relationship cycle.
• Understand client needs and recommend appropriate products and services transparently.
• Handle customer inquiries and resolve issues effectively, ensuring satisfaction and trust.
• Build rapport with clients to encourage repeat business and referrals.
• Uphold FAB s customer-first values by maintaining service excellence at every interaction.

Compliance and Risk Control

• Ensure strict adherence to FAB s KYC, compliance, and operational procedures.
• Follow prescribed sales and audit processes to maintain satisfactory risk and governance ratings.
• Participate in fraud control, documentation verification, and client application reviews to safeguard bank interests.
• Identify and escalate potential risk areas promptly to management.

Learning and Development

• Actively participate in FAB s training and professional development programs to enhance product and sales expertise.
• Stay informed about competitor offerings, market trends, and new banking technologies.
• Contribute ideas for process improvements and product enhancements.
• Take ownership of personal growth and skill advancement through continuous learning.

Internal Collaboration

• Coordinate with internal departments credit, operations, and compliance to ensure smooth client onboarding.
• Maintain clear communication with team leaders and managers to align goals and resolve challenges.
• Support cross-functional initiatives to enhance customer experience and efficiency.

Skills Set

• Retail banking and financial sales
• Customer relationship management
• Compliance and KYC
• Cross-selling and portfolio expansion
• Market and competitor awareness
• Reporting and performance tracking