Senior Product Marketing Manager

Capital Com SV Investments Limited

Employer Active

Posted on 1 Apr

Experience

5 - 7 Years

Education

Bachelor of Arts

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Responsibilities:
  • Partner with Product teams early to shape product positioning, define target audiences, and sharpen value propositions.
  • Own end-to-end GTM planning for new launches (messaging, channels, launch plans, stakeholder alignment).
  • Infuse the brand vision into the Product development and ensure brand alignment through touch points.
  • Drive cross-functional execution with Product, Design, Growth, Compliance, and regional teams.
  • Build clear launch frameworks and repeatable PMM playbooks that scale across product areas.
  • Track performance and optimize post-launch: adoption, activation, and ongoing funnel improvements.
  • Collaborate on lifecycle strategies after launch to ensure sustained engagement and retention.
  • Influence senior Product stakeholders and guide decision-making with customer insights and data.
  • Coach and mentor PMMs in the team, sharing best practices and raising overall PMM craft.

Desired Candidate Profile

Requirements:
  • 5+ years in Product Marketing (or a closely related role), ideally in fintech or a regulated environment.
  • Proven track record owning multiple launches and leading GTM from discovery through execution and optimization.
  • Strong positioning, messaging, and narrative-building skills you can make complex products easy to understand.
  • Experience working closely with Product and Design teams, with confidence influencing without direct authority.
  • Comfortable operating in regulated contexts and balancing speed with compliance constraints.
  • Clear evidence of impact on key metrics (e.g., adoption, activation, FTT/FTDD, trading activity, LTV, churn).
  • Either deep expertise in crypto or a strong generalist mindset across trading/investments/banking crypto interest is required.
  • Experience building processes, frameworks, or playbooks, and a genuine mentoring mindset.

Keywords

  • Senior Product Marketing Manager

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Capital Com SV Investments Limited

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of the best people to join our ever-growing talented team.

https://jobs.lever.co/capital/90da95d8-9866-4750-9a3b-6bb9582b8306