Social Media Monitoring Analyst - Project Based Lucidya

This Social Media Monitoring Analyst role is project-based (1 year), meaning you ll be assigned to a single client or initiative and work with them full-time for the duration of the project. Your focus won t be split across multiple accounts; instead, you ll immerse yourself in one client s brand, audience, goals, and context.

By deeply understanding their landscape, you ll help them make sense of ongoing conversations, measure impact over time, and adjust strategy based on real audience reactions. The quality and consistency of your analysis directly influence decision-making at a senior level - making this role critical to both customer trust and project success.

• Work as a dedicated Social Media Monitoring Analyst for a single client or initiative, fully embedded in their project for its duration
• Analyze social media and digital conversation data on an ongoing basis to evaluate how the client s brand, campaigns, or initiatives are being received
• Track performance over time, identifying shifts in sentiment, engagement, and audience behavior - not just one-off results
• Monitor social media channels for brand mentions, emerging issues, or opportunities that require timely attention
• Turn large volumes of data into clear, structured insights and recommendations through professional, client-ready reports
• Act as a trusted analytical partner to the client, providing context, interpretation, and constructive guidance - not just metrics
• Collaborate internally with CX, Sales, and Product teams to ensure insights are aligned and actionable
• Maintain high reporting standards by reviewing work for accuracy, consistency, clarity, and visual quality
• Cross-check data points, calculations, and sources to ensure reliability and credibility