Vice President APM META

BD

Job Description Summary We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it s no small feat. It takes the imagination and passion of all of us from design and engineering to the manufacturing and marketing of our billions of MedTech products per year to look at the impossible and find transformative solutions that turn dreams into possibilities.

Why join us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.

Become a maker of possible with us!

Our vision for Advanced Patient Monitoring at BD
BD expanded our portfolio of smart connected care solutions by acquiring the Critical Care product group from Edwards Lifesciences in 2024, now known as Advanced Patient Monitoring (APM), a business unit within our Connected Care segment.

APM is a global leader in advanced monitoring solutions. With a high category share across products, this is an attractive business unit that can continue to grow with advanced monitoring technologies, predictive clinical decision-making tools, and a strong innovation pipeline that can help improve the quality of patient care.

Job Description

Overview
The Vice President APM META is a supervisory role reporting directly to the President META with close alignment to the APM WW President.

In this role, you will lead, develop and implement Marketing, Sales, and Support strategies for the APM Business Unit for the META market.

As a member of the META Leadership Team and the Global APM Leadership Team, you will set and drive the three-year strategic, operational and financial plan for APM, setting high-reaching financial targets and achieving profitable growth, above market growth, conducting new market / opportunity analysis and building and engaging a highly effective team.

Key Responsibilities

• Develop and maintain a solid understanding of the META market including future trends and the competitive landscape.

• Develop a strategic understanding / relationships with key customers. Effectively engage network of key influencers to drive strategic health care policy directions

• Responsible for driving the annual APM META operating plan including meeting sales, gross profit and key financial metrics.

• Collaborate with Global Platform Leaders and Country General Managers to define new opportunities for entry into BD s product development funnel and ensure commercial excellence for new product launches.

• Work closely with peer regional VPs to support country organizations to implement strategic priorities as defined under the regional Commercial Excellence program. Drive rigorous discipline in sales excellence and adherence to SFDC.

• Partners with leaders across platforms, regions, R&D, manufacturing, quality, regulatory, and finance to understand, develop and implement the strategic agenda through operational planning, process development and implementation of key projects.

• Supervise regional product pricing corridors, guidelines and policies for products sold in the META markets, in close alignment with Country Business Leaders to ensure regional pricing consistency and local competitiveness.

• Develop and implement the interpersonal capability plan in support of the strategy, crafting a highly customer centric organization demonstrated via personal leadership.

• Responsible for strengthening associate and leadership engagement in the APM META organization.

• Identify acquisition targets in the region that can potentially have an immediate, transparent impact on BD's profit margin and growth rate in the region.

Experiences

• Meaningful experience in Sales and Marketing, including proven P&L management experience, preferably in the medical devices' market.

• Proficiency in marketing, selling and new business development skills.

Knowledge and Skills

Preferred Knowledge and Experience

• Previous working experience with general management either in global, regional or country business leadership role

• Consistent track record of business / commercial success in a health care environment.

• Proven knowledge of META healthcare system, environment and its key partners.

• Experience in marketing innovation, market access and business development.

• Experience in organizational change and change management

• Experience and/or capability to collaborate optimally with external leaders and key influencers.

• Solid understanding across multiple functional areas.

• Experience in leading cross-sector initiatives.

• Demonstrated skills in attracting talent, leading and motivating organizations.

Required Leadership Capabilities and Proficiencies

• Strong external and customer orientation combined with strong discernment.

• Strong personal credibility and integrity, develop a culture of constructive dialogue.

• Translate strategic direction into execution action orientation and aim for results.

• Build coalitions of support behind their strategic direction

• Optimally operate in a matrix environment with multiple partners.

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