Assistant Manager Public Relations

Atlantis

Job Title
Assistant Manager Public Relations (GCC and MENA) Atlantis Dubai Dubai, UAE
Job Description
Assistant Manager Public Relations (GCC and MENA) Atlantis Dubai Dubai, UAE

Position Overview
Atlantis Dubai is looking for a dynamic and bilingual Assistant Manager, Public Relations (GCC and MENA) to support the brand s communications strategy and reputation across the region. The successful candidate will play a key role in driving awareness, managing media relationships, and executing integrated PR campaigns across Atlantis The Palm and Atlantis The Royal. This position demands strong Arabic and English communication skills, media relations expertise, and an understanding of luxury hospitality, travel, and lifestyle trends.

Job Details
Country: UAE
City: Dubai
Industry: Hospitality
Function: Public Relations and Communications
Gender: Any
Candidate Nationality: Any
Job Type: Full-time

Key Responsibilities

* Support the Manager, Public Relations (GCC and MENA) in implementing strategic PR plans that enhance Atlantis Dubai s brand positioning across regional markets.
* Manage media outreach, press materials, and PR content creation in both Arabic and English.
* Develop and maintain relationships with key media, influencers, and digital content creators across GCC and MENA countries.
* Assist in organizing press trips, media events, and influencer collaborations to promote the resort s offerings, including rooms, dining, wellness, marine experiences, and entertainment.
* Monitor and report media coverage, analyzing campaign performance and ROI.
* Support in crisis communications planning and brand reputation management.
* Collaborate with internal stakeholders to ensure brand messaging is consistent and aligned across all communications.
* Stay informed on industry trends, competitor activities, and market insights to identify new opportunities.
* Manage PR administrative tasks including media lists, content calendars, and budget tracking.

Ideal Profile

* Bachelor s degree in Public Relations, Communications, Journalism, or Marketing.
* Minimum 3 years of relevant PR experience, preferably in luxury hospitality, travel, or lifestyle sectors.
* Fluent in both Arabic and English, with exceptional writing and editing skills in both languages.
* Strong knowledge of GCC and MENA media landscapes and cultural nuances.
* Proven ability to manage multiple projects under tight deadlines.
* Excellent interpersonal, presentation, and relationship-building skills.
* Creative mindset with strong attention to detail and storytelling ability.
* Proficiency in MS Office and familiarity with media monitoring tools and databases.

Skills Set

* Public Relations and Media Management
* Arabic-English Bilingual Communication
* Content Writing and Press Material Development
* Media Event and Influencer Management
* Crisis and Reputation Management
* Strategic Planning and Campaign Execution
* Market Research and Trend Analysis
* Stakeholder and Partner Relations

Why Join Us

* Be part of one of the most prestigious luxury hospitality brands in the world.
* Opportunity to work in a multicultural, creative, and high-performing communications team.
* Competitive, tax-free salary with generous employee benefits and wellness programs.
* Access to global career development, training, and growth within the Kerzner International portfolio.