Brand Development Manager

Client of Linked4HR 

Posted 30+ days ago

Experience

2 - 3 Years

Job Location

Dubai - United Arab Emirates

Education

Bachelor of Arts

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • Segment and prioritize on-trade outlets aligned to brand strategy
  • Identify, approach, and secure new on-trade accounts
  • Support perfect store negotiations with venue owners
  • Drive full portfolio penetration with focus on aperitif category
  • Track KPIs for distribution growth through audits and reporting

Brand Activation

  • Plan and execute high-impact activation strategies
  • Partner with venues on campaigns and events
  • Monitor activation KPIs and ROI
  • Secure premium visibility (menus, back bars, POSM, promotions)

Relationship Management

  • Build strong partnerships with F&B leaders and hospitality stakeholders
  • Collaborate closely with local distribution partner
  • Deliver bartender and BA training programs
  • Provide hands-on support to on-trade partners

Market Intelligence

  • Monitor consumer trends and competitor activity in UAE on trade /li>
  • Provide actionable insights to internal teams
  • Benchmark performance vs. competitors
  • Use data to optimize route-to-market and activation plans

Desired Candidate Profile

  • Bachelor's degree in business, Marketing, or related field
  • 2 3 years' experience in sales, business development, or trade marketing within beverage/alcohol (spirits preferred)
  • Strong knowledge of UAE on-trade landscape
  • Demonstrated commercial growth and activation success
  • Proven negotiation and relationship-building skills
  • Entrepreneurial, proactive, and able to work independently

Required Skills

  • Excellent communication and influencing skills
  • Strong time and priority management
  • Hands-on problem solver with project management capability
  • Strong stakeholder management across all levels
  • Team player with opportunity-spotting mindset
  • Proficient in Microsoft Office
  • Fluent in English (Arabic is a plus)
  • Passion for the spirits industry
  • Strong presentation skills

Additional Requirement

  • Willingness to travel when required

Company Industry

Department / Functional Area

Keywords

  • Brand Development Manager

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Client of Linked4HR 

Our client, a leading international premium spirits group, is looking for a commercially driven Brand Development Manager to accelerate growth in the UAE.

https://www.careers-page.com/linked4hr-human-resources-consultancies-llc/job/4RV886W7

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