Job Description

Roles & Responsibilities

About the Role

We’re seeking a Digital Marketing Manager – Arabic Speaker who can drive results across campaigns, platforms, and audience segments. You’ll lead digital strategy, manage media planning and buying, oversee analytics, and support the creative teams with performance-driven insights.

You should be fluent in Arabic content trends and platform nuances, comfortable with analytics tools, and confident working across paid, owned, and earned channels. You’ll act as the digital brain across client campaigns, ensuring content, spend, and reach align with business goals.

Key Responsibilities

Lead and manage digital marketing campaigns across social, search, display, and video platforms

Develop and implement integrated digital strategies tailored to Arabic-speaking audiences

Plan and manage media budgets across Meta, Google, TikTok, LinkedIn, and programmatic platforms

Monitor and analyze performance metrics (CPC, CTR, CPA, ROAS, etc.) and optimize campaigns accordingly

Collaborate with content, creative, and production teams to align messaging and asset creation with performance goals

Produce digital performance reports and insights for internal teams and clients

Stay up to date with platform trends, audience behavior, algorithm updates, and regional digital culture

Ensure brand safety, targeting precision, and proper tracking and tagging across all campaigns

Required Qualifications & Experience

5–7+ years of experience in digital marketing, with strong hands-on campaign management experience

Native-level Arabic and fluent English (spoken and written)

Proven track record of managing campaigns for regional brands or government accounts

Strong proficiency in Meta Business Suite, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager, and Google Analytics

Deep understanding of social content formats and regional audience behaviors

Ability to manage budgets, report KPIs, and adjust strategy based on performance

Comfortable working in a fast-paced, cross-functional agency environment

Bonus Skills (Nice to Have)

Google Ads / Meta certifications

Experience with social listening, SEO, or influencer marketing

Familiarity with bilingual campaign messaging and localization

Understanding of government content policies or regulations for digital publishing in the UAE

Why Join ZIA

Work on meaningful, high-impact national projects

Competitive salary and performance-based growth opportunities

Exposure to cross-collaborative work across disciplines, clients, and cultures

A diverse, dynamic, multicultural team with a shared standard of excellence

A creative culture that celebrates innovation, authenticity, bold thinking, cultural relevance, and results

Digital Marketing Manager - Arabic Speaker
Zia Creative Network

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