Social Media Manager Music (Contract)

Twine

This role offers an exciting opportunity for a Social Media Manager with a marketing focus to elevate the international profile of a London-based R&B and Pop singer. You will be instrumental in expanding the artist s reach across the US, English-speaking territories, and key European markets. The position centers on developing and executing content strategies for Instagram and TikTok, with a strong emphasis on audience growth and engagement. You will collaborate closely with the artist s management, provide creative direction for content, and ensure all campaigns align with current music and social media trends. The role is ideal for someone who thrives in a fast-paced, creative environment and is passionate about the music industry. The initial engagement will be a paid trial period of approximately three months, with the potential for a long-term partnership.Deliverables- Develop and implement a comprehensive social media strategy tailored to international music audiences- Create and schedule engaging content for Instagram and TikTok, focusing on audience growth in the US and Europe- Guide and collaborate on content creation, ensuring alignment with current trends and the artist s brand- Monitor analytics and adjust strategies to maximize reach and engagement- Research and identify new opportunities for audience expansion and fan engagement- Support paid campaign initiatives for single releases and special projects- Provide regular performance reports and actionable insightsRequirements- Proven experience managing social media for music artists or entertainment brands.- Strong understanding of Instagram and TikTok, including platform algorithms and best practices.- Demonstrated ability to grow audiences in international markets, especially the US.- Up-to-date knowledge of music industry trends and digital marketing strategies.- Excellent written and verbal communication skills.- Ability to work independently, manage multiple projects, and meet deadlines.- Creative mindset with a passion for music and digital storytelling.- Experience with analytics tools and reporting.- Availability for a part-time, contract-based engagement.About TwineTwine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally/Our MissionTwine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.