Trade Marketing Specialist

Client of Hire Fellows

Posted 30+ days ago

Experience

4 - 9 Years

Education

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Responsibilities

  • Plan and execute performance marketing initiatives across digital, quick-commerce, and DTC platforms.
  • Own trade marketing execution, including POS materials, in-store visibility, promotions, and retail activations.
  • Oversee digital performance marketing and DTC activities in collaboration with performance marketing agencies.
  • Coordinate product launches from an execution perspective, including timing, channels, and activation intensity.
  • Work closely with the Brand & Communications Specialist to ensure alignment between brand direction, trade activations, and product launches.
  • Track performance, prepare reports, and optimize campaigns based on KPIs across trade and digital channels.
  • Coordinate with agencies, vendors, and partners to ensure timely delivery of trade and growth assets.
  • Support the launch and operational kick-off of new business models, including the company s D2C website.

Desired Candidate Profile

Requirements

  • 4 5 years of experience in trade marketing, performance marketing, or growth marketing (F&B, FMCG, or retail preferred).
  • Strong understanding of trade marketing execution and in-store activation.
  • Hands-on experience managing digital performance marketing and working with external agencies.
  • Solid understanding of DTC business models, e-commerce operations, and performance tracking.
  • Strong analytical skills with experience in KPI-driven reporting and optimization.
  • Highly organized with strong project management and execution skills.
  • Ability to work cross-functionally with brand, communications, and external partners.
  • Comfortable working in fast-paced, growth-focused environments.

Company Industry

Department / Functional Area

Keywords

  • Trade Marketing Specialist

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