Marketing Manager

Agile Consultants

Job Responsibilities:

• Develop, execute, and manage performance marketing strategies across Google Ads, Meta Ads, LinkedIn Ads, YouTube, and other paid channels.
• Drive lead generation and optimize conversion funnels to increase qualified leads and sales opportunities.
• Manage and mentor a team of three, providing guidance, training, and performance feedback.
• Plan and allocate marketing budgets effectively to maximize ROI, CTR, and conversions.
• Conduct A/B testing on ad creatives, audiences, and bidding strategies to improve performance.
• Analyze campaign data and deliver insightful performance reports and recommendations.
• Collaborate with design, content, and product teams to develop effective ad creatives and landing pages.
• Stay updated with digital marketing trends, platform updates, and emerging tools to ensure a competitive advantage.
• Work closely with business development teams to align marketing efforts with sales objectives.

Job Requirements:

• Education: Bachelor s degree in Marketing, Business, or related field.
• Experience: Minimum 3 5 years in performance marketing, including 3+ years in a managerial role.
• Proven ability to manage high-budget campaigns with measurable ROI.
• Strong knowledge of Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and analytics tools such as GA4, Looker Studio, and Google Tag Manager.
• Experience in the B2B, SaaS, or consulting services industry preferred.
• Familiarity with CRM and ERP systems, such as Zoho (not mandatory).
• Excellent communication, leadership, and team management skills.
• Strong analytical mindset with the ability to interpret data and drive optimization.
• Results-driven, detail-oriented, and able to perform well in a fast-paced environment.