Trade Marketing Executive

Stanley Black & Decker

Business Development Responsibilities:

• Contacting potential clients to establish rapport and arrange meetings.
• Planning and overseeing new marketing initiatives.
• Researching organizations and individuals to find new opportunities:
• - Identify and size opportunities existing and new businesses / categories
• - Builds up action plans to realize opportunities
• Increasing the value of current customers (product portfolio development) while attracting new ones.
• Finding and developing new markets and improving sales in a sustainable way (having in mind the profitability targets)
• Developing goals for the development team and business growth and ensuring they are met.
• End User Management: Work with the Country Sales Managers to develop and enhance the End User Business in the region.

• Link sales leads to relevant sales team member when needed (end user team and trade sell out team)

• Dealer/Sub-dealer network: Strengthen reach & penetration levels through key distributors and develop a sub-dealer network. Generate sales and drive them to relevant distributor
• Relationship management: Develop and maintain strong relationship with key dealers/ dealer sales team.
• Individually managed special projects/activation
• Collaborating with sales and leadership to secure, retain, and grow accounts
• Creating informative presentations; presenting and delivering information to potential clients at client meetings, industry exhibits, trade shows, and conferences
• Creating and maintaining a list/database of prospect clients; maintaining a database (Salesforce, CRM, Excel, etc.) of prospective client information
• Collaborating with management on sales goals, planning, and forecasting; maintaining short- and long-term business development plans

Requirements:

• Bachelor s degree in business, marketing or related field.
• Experience in sales, marketing or related field.
• Strong communication skills and IT fluency.
• Ability to work in matrix organization
• Have solution driven approach
• Ability to manage complex projects and multi-task.