Brand Manager
Kraft Heinz Company
Employer Active
Posted on 30 Oct
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Responsibilities
- Develop and implement marketing plans for the category products in order to meet established sales or market share targets.
- Implement BTL activities development with agencies from briefing to production. Activities may include conducting market research, overseeing product development and design; setting prices; launching new products; and monitoring sales performance.
- Manage ongoing relationships with external vendors and agencies (for example event organizers, graphic designers, advertising agencies, media outlets).
- Monitor, analyze, and evaluate market trends, consumer behavior, and competitor activity to identify market opportunities; adjust marketing strategy and plans to meet changing markets and competitive conditions.
- Manage Brand s P&L and Marketing Budget from allocation, tracking and ensuring proper ROI across all activities
- Liaise with other functional and operational area managers (particularly in sales, supply chain, production, research and development) to ensure that marketing strategies and activities are integrated with other parts of the business and align with the overall corporate objectives.
Desired Candidate Profile
Bachelors of Marketing, Business, Mass Communication or relevant field
Company Industry
- FMCG
- Foods
- Beverages
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Brand Manager
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Kraft Heinz Company
We have an excellent opportunity available for an experienced Brand Manager to make a difference at Kraft Heinz.