Manager Emiratisation Strategy & Planning The Emirates Group

As the Manager Emiratisation Strategy & Planning, you will provide strategic leadership for the Emirates Group s Emiratisation agenda, ensuring alignment with UAE Government priorities and long-term workforce goals. This role exists to integrate insights, planning, and partnerships into a unified strategy that drives sustainable national talent growth and measurable organisational impact.

In this role, you will:

• Drive a future-focused, government-aligned Emiratisation strategy by shaping and evolving the Emirates Group mandate to ensure long-term impact and organisational clarity.
• Develop, define, and monitor strategic performance benchmarks and KPIs, ensuring decisions are guided by data and measurable indicators of Emiratisation success.
• Build strategic UAE national policies aligned with Emiratisation goals through collaboration with HR teams, CoEs, and business units, strengthening UAE national strategy frameworks.
• Direct and evaluate UAE national initiatives, campaigns, and programs, ensuring strategic alignment across media, brand, and stakeholder engagement activities in partnership with Recruitment and CCMB.
• Represent and promote the Emirates Group externally at a strategic level with government and industry partners, while collaborating with the Manager, Future UAE National Talent, on academia-related initiatives to enhance visibility and foster sustainable Emiratisation collaborations.
• Lead the strategic governance of Emiratisation initiatives by embedding audit-readiness, compliance frameworks, and program performance metrics.
• Support financial stewardship of the Emiratisation department s annual budget in coordination with Finance, ensuring alignment with strategic priorities; oversee expenditure tracking, compliance with financial policies, and cost-benefit analysis to optimise spending; allocate budget and resources to high-impact initiatives.