Senior Director, Commercialization & Go-To-Market Visa

Employer Active

Posted on 3 Dec

Experience

15 - 17 Years

Education

Any Graduation

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Responsibilities:

  • Develop and implement a comprehensive and prioritized GTM strategy for VGS to achieve revenue objectives over a multi-year time horizon.
  • Develop new growth verticals (e.g., postal networks, health departments, GovTech platforms) that align with regional revenue acceleration priorities.
  • Define market archetypes and use-case-based solution propositions, incorporating go-to-market ready ecosystem partners and enablers.
  • Build strategic pricing frameworks and deal structures aligned to segment economics and value delivered.
  • Evaluate and implement changes to Visa operating system rules and policies in partnership with VGS CoE to ensure Visa is competitive in all prioritized payment channels.
  • Ensure engagement and alignment with regional and market Government Affairs, including compliance with PPLC policy.

Solution & Innovation:

  • Lead and support the Regional Solution Lead to adapt Visa products for unique government use cases and regional requirements.
  • Ensure solution design aligns with regulatory, functional, and commercial needs of government clients.
  • Partner with Global Solutions teams and regional product teams to influence roadmap priorities based on regional insights and client feedback.
  • Drive innovation by linking Visa s core capabilities with emerging GovTech trends relevant to the region.

Partnerships & Ecosystem Development

  • Manage the Regional Partnerships function to identify and cultivate strategic partnerships with GovTech providers, system integrators, and other ecosystem players.
  • Execute on global partnerships operating within the region, ensuring alignment with global commercial frameworks while tailoring for local market needs.
  • Create partnership models that accelerate adoption and enable joint solutions for government clients.
  • Build and maintain relationships with executive leadership, both internally and externally, to expand Visa s influence and drive ecosystem development at scale.

Revenue Realization, Launch & Continuous Improvement:

  • Own revenue realization for signed deals by tracking performance and driving initiatives to remove blockers across contracting, onboarding, and delivery.
  • Build relationships with Regional stakeholders important to the execution of VGS plans, including Visa Direct, Visa Commercial Payment Solutions, Client Success, Visa Consulting & Analytics to ensure alignment and appropriate resourcing.
  • Work with Global Sales Enablement and Marketing to deliver regional go-to-market initiatives including localized sales plays, events, training programs, and onboarding ensuring alignment across pre- and post-sales phases to drive adoption, accelerate ramp-up, and support revenue growth.
  • Implement review cycles (90/180 days) to assess deal performance, customer feedback, and competitive shifts.
  • Feed insights into GTM and pricing updates to improve product-market fit.

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.VisaQualifications

Desired Candidate Profile

Qualifications:
Proven track record in B2B product commercialization and GTM strategy, ideally in software-centric or government-focused solutions.
Strong strategy development and commercial mindset with experience in pricing strategy, deal structuring, and revenue accountability.
Ability to lead in a matrixed environment and influence senior stakeholders.
Hands-on experience launching products through direct and indirect channels.
Excellent communication skills, comfortable engaging with C-suite executives and operational teams.
Experience managing solution design for complex client segments.
Familiarity with GovTech and/or payments ecosystem in the Region and government procurement processes is a plus.
Demonstrated ability to manage multiple teams and/or a vertical, with a focus on mid- to long-term strategic planning and organizational impact.
Experience operating at the executive level, influencing and collaborating with senior leadership to drive business transformation.
Minimum of 15 years career experience, with a strong focus on strategy, business development, and commercialisation.

Success Profile:

Strategic thinker with operational discipline.
Collaborative leader who can orchestrate across global and regional teams.
Results-driven, with a focus on accelerating revenue growth and improving client experience.
Visionary executive with a proven ability to drive large-scale transformation and deliver sustainable business outcomes.

Company Industry

Department / Functional Area

Keywords

  • Senior Director
  • Commercialization & Go-To-Market

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