CVM Campaign Sr. Specialist

MOBILY INFOTECH LTD INDI...

Employer Active

Posted 15 hrs ago

Experience

5 - 10 Years

Job Location

Cairo - Egypt

Education

Bachelor of Technology/Engineering, Bachelor of Business Administration(Management)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Responsibilities

  • Design and manage targeted marketing campaigns across SMS, email, USSD, IVR, push notifications, and digital channels
  • Collaborate with consumer teams to segment the customer base for lifecycle, behavioral, and event-triggered campaigns.
  • Use customer value management tools (e.g., UNICA, PEGA, Adobe Campaign, SAS CI, or similar) to deploy and monitor campaigns.
  • Measure, analyze, and report on campaign performance (response rates, conversions, churn, ARPU uplift, etc.)
  • AI integration, and models performance and impact reporting.
  • Manage real real-time decision framework.
  • Monitoring and managing the campaign data sources, flowcharts, and channels
  • Coordinate with IT, product, and commercial teams to align campaigns with overall business goals.
  • Root cause analysis of the contacts/response issues
  • Manage customer complaints and issues in the investigation
  • Develop and maintain campaign calendars and ensure timely delivery

Skills

  • Understanding of business KPIs (ARPU, churn, revenue growth, subscriber base segmentation)
  • Analytical mindset with proficiency in Excel, Power B

Desired Candidate Profile

Qualifications

  • Bachelor s degree in Marketing, Business, IT, Engineering, Software Engineering, or Computer Science
  • 5+ years of experience in campaign management or CVM in a telecom environment
  • Hands-on experience with campaign management tools (e.g., Unica, Pega, Adobe Campaign, SAS CI, or similar
  • Strong SQL and data manipulation

Company Industry

  • Telecom
  • ISP

Department / Functional Area

  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing

Keywords

  • CVM Campaign Sr. Specialist

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MOBILY INFOTECH LTD INDI...

https://wuzzuf.net/jobs/p/jfqeundilf6c-cvm-campaign-sr-specialist-mobily-infotech-ltd-india-cairo-egypt